Communications and Marketing
Clackmannanshire Council aims to be open and accountable at all times, and clear and effective communication with the media can play a large part in achieving that aim.
The Council’s media relations are handled through the Communications and Marketing Team.
The team is also responsible for web design and management, graphic design, corporate identity, marketing, publications & print and crisis management.
There is a thriving local news scene, with as many as five newspapers covering the area. The two main local newspapers are the Alloa Advertiser and Stirling Observer. Papers like the Courier, Press and Journal, Scotsman, Herald and various tabloids cover the area. There is a BBC online reporter for the area while the local radio station is Central FM.
If you have any enquiries about media relations, call the Communication Team at the Council's Greenfield headquarters using the details at the bottom of this page. If you are calling out of hours, you can telephone 07779 789 129.
ClacksWeb, the council's corporate website, was launched in 2000 and promptly won several awards.
The site provides a comprehensive view of the Council and its business, with all the features one would expect from a modern local government website, such as online payments, online job applications, site search, databases of documents, forms, press releases, meetings, events and much more.
It has top quality technical standards, and several innovative elements which make it stand out from the crowd.
The site and its associated content management system (CMS) were developed by the Council's former Web Development Manager.
Our aim is to make the site as accessible as possible. As a local authority many of our most vulnerable customers are also those who will benefit most from access to information and services via the internet - the housebound, visually impaired and physically disabled, for example. It is vital that these users are catered for, and that no barriers of our making prevent them from gaining full access to the site.
ClacksWeb was the first local authority website to achieve achieve accessibility accreditation through the Shaw Trust.
Using the latest design software we produce all of the Council's major corporate documents and the majority of the publicity materials produced by services.
We design everything from small flyers and leaflets to large scale exhibitions, brochures, booklets, CDs and web sites.
We encourage services to think carefully about their audiences before producing materials. Is a leaflet what they need? Would radio advertising be a better option or a web page? It is important that we think about how the information will be used.
We have advice notes for people on issues like planning a leaflet or designing a newsletter and we also offer training to services in these areas.
We also manage use of the Council's Corporate Identity. External firms and agencies must contact the Team before using the Council's logo on any of it materials so that we can make sure it is used appropriately and not open to any potential for fraud or false advertising.
We manage the printing of the Council's stationery and other materials using a list of approved printers. This list is reviewed every three years. For more information on this or any other design issue telephone 452024.
In the period January-March 2013, the team's average customer satisfaction score was 4.7 out of 5. In the same period, we received 47 media enquiries, answering all but 1 by the journalist's deadline, and issued 136 proactive media releases.
In the period October-December 2012, the team's average customer satisfaction score was 4.6 out of 5. In the same period, we received 71 media enquiries, answering all by the journalist's deadline, and issued 152 proactive media releases.
In the period July-September 2012, the team's average customer satisfaction score was 4.6 out of 5. In the same period, we received 63 media enquiries, answering all but one by the journalist's deadline, and issued 113 proactive media releases.
In the period April-June 2012, the team's average customer satisfaction score was 4.8 out of 5. In the same period, we received 89 media enquiries, answering all by the journalist's deadline, and issued 137 proactive media releases.
In the period January-March 2012, the team's average customer satisfaction score was 4.75 out of 5. In the same period, we received 67 media enquiries, answering all but 5 by the journalist's deadline, and issued 90 proactive media releases.
In the period October-December 2011, the team's average customer satisfaction score was 3.9 out of 5. In the same period, we received 80 media enquiries, answering all but 4 by the journalist's deadline, and issued 92 proactive media releases.